Infographic

Protecting application performance for the new age in-store retail experience

As the lines between online and offline retailing are becoming increasingly blurred, consumers continue to embrace online retailing. But this by no way means that in-store shopping is dead. In fact, a recent survey by the National Retail Federation1 revealed that 67% of Generation Z shoppers prefer brick-and-mortar stores most of the time. Recent studies also show that
 
90% of shoppers use mobile devices in-store to access valued services
86% of retailers view a user experience standard as important or critical
74% of retailers cite their store network as impeding a good user experience
 
While consumer industries pay attention to digital transformation initiatives, they need to place equal importance on backend processes and tools to support digital transformation. These processes and tools include network readiness, cloud migration and information security. Retailers can gain millions of dollars of new revenue, while protecting existing revenue, by effective application performance and network management.
 
Download this infographic to understand the impact of new consumer expectations on applications, digital transformation and networking systems initiatives within the retail industry.