Case Study

Dixons Carphone – Transforming High-Tech Customer Experience with High-Speed Network 

Imagine an innovative in-store app on a wireless tablet. It offers persuasive sales argumentation. Customers get mobile deals to match their exact needs. Sounds good, doesn’t it?

Now suppose it needs more bandwidth than exists in many of your stores. And you haven’t the budget nor time for a network upgrade. Not so good now? That was the problem facing Dixons Carphone, a leading specialist electrical and telecommunications retailer.

Their answer? Infovista’s application performance guarantee technology and BT Connect Intelligence Infovista, which helped the company save €2.09 million in network upgrade costs.

We’ve also seen a 30 per cent increase in customer satisfaction. Our net promoter score, which is how we measure customer satisfaction, is now the highest in our industry.